Search Engine Optimization
Reap What You Sow with SEO
At Reap + Sow Marketing, our main priority is to enhance the online visibility of our clients and to increase their competitive edge in the marketplace. This makes our SEO services one of the most important products we offer. Search Engine Optimization allows us to draw a higher volume of relevant, online search traffic to our clients’ websites.
Here’s how it works. We start by analyzing keyword data. We make sure the site is well structured and the title tags, meta description tags, header tags (H1 – H6), alt tags for images, and other important on page ranking factors are set in place to influence the search engines effectively. We include keyword phrases in the website content which will begin to rank in the search results of search engines like Google, Bing and Yahoo!. We continue more SEO techniques like adding back links and watching Google trends. Within 6-9 months of SEO, the website should be ranking on the first page for many of the industry keywords.
Why Is SEO Important?
Search Engine Optimization is not a marketing expense, it’s an investment with a great return! Consumer surveys suggest that 9 out of every 10 potential customers will search for a product or service on the web before making a call to a specific company. What’s more, almost 70% of potential customers will ultimately choose a result that ranks in the top 4 of their internet search. Therefore, it’s critical for your business to have a visually pleasing website with relevant content and first page search engine ranking. If you’re buried at the bottom of the search results, your company will get buried by the competition! Ranking on the first page of major search engines guarantees high quality leads and valuable conversions for your company.
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